Been using Luxe for a couple years now and won't use anything else. Have tried Rich and Pure (don't like them, Luxe it is!) but am with the other reviewer who said it needs to come in a pump. We sometimes need more. That's us taking a long time, not the lube failing, lol, but it gets messy after the first bit. I've put it in my own pump but feel weird about that because I generally prefer to keep products in their intended packaging and ultimately couldn't clean and dry the nozzle/straw of the pump sufficiently to refill, anyway. Five stars for the product, the dispensing could use an upgrade.